'The New eBay' Looks Like Pinterest - Business Insider

First eBay got a new logo, and now comes the "cleaner, contemporary" redesign.?And it looks a whole lot like Pinterest. Users can create personalized homepages and follow certain categories and consumers. According to eBay's blog, "We want to make moments of inspiration instantly shoppable."

Lexus?created a truly incredible, interactive print ad in Sports Illustrated that literally roars to life. Turn the page and the headlights turn on and music swells. This was made using CinePrint, a Lexus-made technology.

Old Navy?made a gigantic coupon ... out of humans. This stunt was a celebration of the retailer's 5 millionth Facebook fan.

After a summer of conducting pilot tests with Sony Pictures, new product called?HIT (historical intent targeting) is now available. The new device, created by LocalResponse, helps brands advertise to consumers based on past social media behavior on Twitter, Instagram, and Foursquare.

The Wall Street Journal Digital Network joined forces with?The Rubicon Project to launch "WSJ AUDEX," an invite-only exchange that embraces real-time bidding on WSJ.com, MarketWatch, Barrons, and SmartMoney.

Former PayPal technologist Andrew Lanthier?is now the new CTO at PaySimple.

Digiday looks at why agencies aren't paid on performance.

Xaxis, WPP's audience buying unit, started operating in China.

Mick McCabe replaced Stephen Hahn-Griffiths as the chief strategy officer at Leo Burnett.

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Source: http://www.businessinsider.com/the-new-ebay-looks-like-pinterest-2012-10

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